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Posts by category
- Category: Events
- World Artificial Intelligence Cannes Festival
- Mobile World Congress – Barcelona
- The time has come for Individuation Marketing®
- 11/22/2021 – Event: “La nuit du Commerce Connecté”
- October 6 and 7, 2021 – RETAIL DAYS
- 09/23/2021 – Webinar “Matinale Adetem”
- 14/09/2021 – LSA 100% omnichannel trophies
- 30/03/2021 – BIG BOSS Bank & Insurance online meetings
- 07/04/2021 – BIG BOSS Data online meetings
- 11/06/2021 – BIG BOSS Summer online meetings
- 06/28-07/01/2021 Mobile World Congress
- 09/15/2021 CRM Meetings
- 06/02/2021 RETAIL’DAYS
- Category: They talk about us
Business Case
- How does the Fintech "AUMAX pour moi" strengthen its clients engagement?
- How Ouest France has generated value through Individuation Marketing®
- How does Franprix strengthen its customers'commitment?
- How to Build a strong and consistent customer experience
- How to re-engage your customers after lockdown?
- How did Kaporal Jeans strengthen the commitment of its customers?
- Optimize business efficiency by individuating the customer relationship
- How does Virgin engage customers sustainably in the retail industry?
- Build loyalty among newly acquired Click & Collect customers
- How to engage and retain multi-sim customers?
- Higher take-up rate for each policyholder
- Dhiraagu: Enhance Customer Value Management (CVM) in the telecom sector
- How Burton of London woke up its dormant customers
- Enhance insight into online news consumers and their journey
- CMI: Transforming a Media group with enhanced use of data
- Streamlining the process of turning prospects into policyholders
- Orange: Delivering individuated experience for telecom customers
- Optimize sales efficiencies to match each customer's unique value and potential
- Success through a strategy of one-to-one relationship marketing
- A return to growth in the media sector
- Courir - Customer value optimization
- Provide the best customer experience to optimize the relationship
Publications
- Customer Loyalty programs: why yours aren't working
- Download the white paper and discover the relationship marketing of the future!
- Mobile money - Change your game to sustainably engage mobile money customers with AI
- Retail Change your game and dedicate a marketer for each customer!
- Relationship marketing for the telecom sector: securing long-term customer loyalty
- Banks: boosting performance by building a unique relationship with each individual customer
- Telecom: Identify influencers within your customer portfolio to improve your performance
- Sustainable marketing with AI
- Algorithms and humans: struggle or symbiosis?
- Download our white paper on Individuation Marketing®!
- Download our infographics: Ethics and AI in relationship marketing!
- Data intelligence & customer loyalty: using data science when you aren’t a data scientist
- How the customer relationship is all about lifetime value
- Ethics and AI: are the differences irreconcilable?
- What will marketing be like post-COVID ?
- Algorithmic transparency: raising false hopes?
- How to build customer loyalty
- Can algorithms ever be truly “responsible”?
- Big Data and Smart Data: the chance to become a high-performance company
- Retail: enhanced customer knowledge for one-to-one marketing
- Investing in AI, developing human capital
- How brands can leverage the GDPR to renew consumer trust
- Bias and discrimination in the digital era
- How to deal with multiple consumer identities
- Darwinism and marketing: how to thrive in the era of AI
- Marketing Directors: don’t be afraid to take risks
- Data professionals: the new corporate champions