Nothing beats real-life examples. That’s why we’ve selected some sector-specific case studies demonstrating how our expertise and unique approach to individualized marketing has helped businesses like yours thrive.
Telecom
Adopt a predictive marketing approach to boost additional revenue and dramatically reduce your churn rate.
Telecom
Enhanced Customer Value Management (CVM) in the telecom sector
It’s hard to keep Q-scores high and maximize average revenue per user in a competitive market where multi-SIM use is a widespread practice and consumers are quick to…
An individualized experience for telecom customers
To stay competitive while meeting its business objectives, Orange Cameroon revised its relationship marketing strategy: predicting customer expectations, generating hyper-personalized offers and pinpointing at-risk customers. Through this, a…
Success through a strategy of relationship marketing
To keep its position at the top of the highly competitive telecom market, the company completely reframed the consumer relationship by moving from a mass marketing approach to…